Delhi Public
School
Yamuna Nagar
Your child's gateway to excellence in India โ Antraajaal manages every piece of communication for one of North India's most established DPS franchises, from drone shoots to digital campaigns, brochures to board results.
to Excellence in India"
Targeted at NRI parents across the UAE, UK, USA, Canada and Southeast Asia โ this campaign positioned DPS Yamuna Nagar as the premium choice for families seeking a world-class CBSE education in a safe, nurturing environment within India.
A DPS Legacy.
A Community That Trusts
What It Chooses.
Delhi Public School Yamuna Nagar-Jagadhri carries the weight of one of India's most trusted school brands โ and with it, the responsibility to communicate that trust to a new generation of parents making one of the most important decisions of their children's lives.
Families choosing a school are not making a transactional decision. They are entrusting their child's formative years โ their academic foundation, their character development, their social world โ to an institution. The communications that reach those parents have to be worthy of that weight. They have to say, clearly and beautifully: your child will be safe here. Your child will grow here. Your child will excel here.
Antraajaal's engagement with DPS Yamuna Nagar is comprehensive โ spanning digital campaigns, print collateral, photography, video production including drone shoots, stationery, reports and PDFs. Every piece of communication that leaves the school, whether to current parents, prospective families, NRI communities abroad, or institutional partners, is produced to the same standard of quality that DPS represents in education.
Every school in India has results. DPS Yamuna Nagar has a world โ a campus, a culture, a community that raises children to be genuinely ready for whatever comes next. Antraajaal's job is to communicate that world, not just its statistics.
Speak for Themselves
Everything Between
Far From Home
Reaching Parents
Where They
Actually Are
Social Media Marketing: Instagram and Facebook content built around the school calendar โ admissions season campaigns, annual day countdowns, board result celebrations, sports day highlights, cultural event documentation. Each piece of content designed to make current parents proud and prospective parents curious.
NRI Outreach Campaigns: Targeted digital campaigns reaching Indian diaspora communities โ parents in UAE, UK, USA, Canada, Australia and Southeast Asia who want their children educated in India. The campaign creative positioned DPS Yamuna Nagar's boarding and pastoral care alongside its academic credentials, answering the primary NRI parental concern: is my child safe? The answer, communicated beautifully, is yes.
Admissions Season Campaigns: Google and Meta campaigns timed to admissions cycles โ capturing parents actively searching for CBSE schools in the region, retargeting website visitors, and building awareness in the catchment area months before enquiries typically peak. SEO built around "best CBSE school Yamuna Nagar", "DPS admission Haryana" and NRI boarding school queries.
Event Promotions: Annual day, sports day, science exhibitions, cultural programmes, open days โ each event marketed digitally to maximise attendance, community engagement and the ongoing relationship between the school and its parent community.
A school's best marketing is a parent who feels their child is known, celebrated and growing. Every piece of digital content Antraajaal creates for DPS Yamuna Nagar is designed to create that feeling for the families already inside the school โ and show it to the families considering it.
Seeing the Campus
the Way No One
Has Seen It Before
A school campus looks entirely different from the air. The manicured sports grounds, the architectural spread of the main building, the relationship between academic blocks and activity spaces, the green canopy that tells parents this is a campus built for children to breathe in โ none of this is visible from ground level. Drone photography changed what DPS Yamuna Nagar could show prospective parents.
Aerial Campaign Imagery: Drone shoots produced the hero visuals for the school's most important communications โ admissions brochure covers, website headers, social media feature posts and NRI campaign creatives. The aerial perspective communicated scale, beauty and the physical quality of the campus in a single image that no ground-level photograph could replicate.
Event Coverage: Annual Day, Sports Day, and cultural events shot with a combination of ground photography and drone videography โ producing cinematic event content that gave parents who attended a beautiful record and those who couldn't attend an experience that made them wish they had.
Video Production: School profile videos, teacher introduction films, facilities walkthroughs and student testimonials โ the full video content library that sits behind DPS Yamuna Nagar's digital presence and admissions conversations.
When an NRI family in Dubai is deciding whether to send their child to a school they've never visited, a drone shot of the campus does the work of a hundred words. They see the size. They see the green. They see the building. They feel confident before they've spoken to anyone.
Every Piece of Print
Worthy of the School
It Represents
When a DPS Yamuna Nagar brochure lands in a parent's hands, it is carrying the reputation of one of India's most trusted school brands. Antraajaal designs every piece of print with that responsibility at the centre of every decision.
The primary sales tool for every admissions season โ covering academic programmes, boarding facilities, sports infrastructure, extracurricular activities, faculty credentials, and the NRI student experience in detail. Designed to be left in the hands of a prospective family and answer every question before it's asked.
Comprehensive school prospectus โ every programme, every facility, every policy, every fee structure laid out with the clarity and design quality that parents of DPS students expect. Annual updates designed and produced to the same standard each year, with new photography and updated academic achievements.
Annual Day, Sports Day, Founders Day, Open House and graduation ceremony invitations โ designed to feel like the events they announce. Premium card stock, foil accents, DPS colour palette applied with the care that signals these are not routine events but celebrated moments in the school's life.
Annual reports, academic performance reports, activity reports and institutional documentation โ all formatted to a consistent, professional design standard. Digital PDF versions optimised for online sharing with NRI and distant parents who consume school communications primarily through email and WhatsApp.
Letterheads, visiting cards for faculty and administration, ID cards, certificates, result cards, school planners and notebooks โ all produced in the DPS Yamuna Nagar visual identity, consistent from the Principal's office letterhead to the student's ID card.
Reaching Indian Families
Across the World
NRI parents considering education in India face a specific set of concerns โ distance from their child, safety in a new environment, academic quality that justifies the separation, and the pastoral support that replaces the parental presence they can't provide themselves. The Antraajaal NRI campaign for DPS Yamuna Nagar was built to answer every one of those concerns, clearly and warmly, in the media channels where NRI parents consume content.
Campaign targeting reached Indian diaspora communities through Facebook and Instagram, with creative that showed the school's boarding facilities, pastoral care systems, international food options, communication with parents, and the smiling faces of students who had made DPS Yamuna Nagar their home. The tagline โ "A Safe and Nurturing Home for NRI Students" โ anchored every piece.
A parent in London or Dubai who sends their child to India is not making a compromise. They're choosing the best. The campaign communicated DPS Yamuna Nagar as exactly that โ the premium choice that gives an NRI child every advantage.
a school that knows their child,
challenges their child,
and sends them into the world ready.
Antraajaal tells that story.
Everything a School
Needs to Communicate
The Full Portfolio โ
DPS Yamuna Nagar
Communications as Good
as the Education Itself
Online & Social
- Social media strategy across Instagram & Facebook
- NRI outreach campaigns โ 6 target countries
- Google & Meta admissions season campaigns
- SEO โ school searches in Yamuna Nagar region
- Website content & landing pages for campaigns
Photography & Video
- Drone aerial campus shoots โ hero imagery
- Annual event photography โ Day, Sports, Cultural
- School profile video & facility walkthrough films
- Student life and classroom documentation
- NRI-specific video content for campaign use
Every Physical Piece
- Admissions brochure โ annual edition
- School prospectus & programme catalogue
- Event invitations โ all major school occasions
- Annual reports, academic PDFs, digital packs
- Full stationery suite โ faculty to student
DPS Yamuna Nagar has a standard to maintain. Our communications have to match our education. Antraajaal understands that completely โ every brochure, every social media post, every drone shot, every campaign they produce for us makes parents feel what we want them to feel: that their child will be extraordinary here.
โ Delhi Public School, Yamuna Nagar-JagadhriMore Campaigns
Built to Reach the Right People
ELECTRONICS
Golf Avenue
PARYAVARAN
Your School Deserves
Communications This Good.
From digital marketing to drone shoots, brochures to reports โ Antraajaal builds complete creative and marketing programmes for schools that take their communication as seriously as their education.