Media Buying Services – Media Buying refers to a process of strategic bulk purchases of ad spaces across various platforms at the lowest prices possible. This is done to find the most beneficial position for your business advertisements to get them maximum coverage. Unlike organic promotion methods, this is a paid media and lets you occupy popular media spaces with your own advertisements. The goal of an effective media buying strategy is to find an ad space which will deliver the ads to the target audience at the right time. This is meant to boost an organization’s conversion rates and help them increase sales as well. Unlike PPC ads, media ads are contracted with time-based limits. This means that you pay for the ad space for a particular duration only. In this case, you have to pay for the ad space for that duration, irrespective of the number of people who see your ad.