Latest in Consumer Behaviour
When Wisdom Turns Into a Movement: Lessons from Dr. Sarifa Alonto Younes at Sheconomy
On 18th September, I walked in expecting a talk. I walked out with a new lens through which to see education, entrepreneurship, women’s empowerment and global collaboration. I had the privilege of attending a Sheconomy platform…
Baby Care Shopping Online: India’s Growing Trend
🍼 Online Baby Care Products in India: Why Parents Are Choosing E-Commerce The Rise of Online Baby Care Shopping in India Over…
Expiry Date on Packaging Design: Does It Really Matter?
Introduction: Why Expiry Date on Packaging Matters When you pick up a medicine, a packet of chips, or even a skincare cream,…
Mona Lisa Smile to Modern Boardrooms: Rewriting the Rules
Watching Mona Lisa Smile & Seeing Where We’ve Come Recently, I revisited Mona Lisa Smile on Netflix, and found myself deeply struck…
Understanding Decision Fatigue: How Too Many Choices Affect Consumer Behaviour
There is now a staggering choice that every consumer has to make every day. From morning cereals to deciding which streaming service to subscribe…