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PPC Marketing - The Game Changer For Business
What Is PPC Marketing? PPC Marketing, or Pay-Per-Click Marketing, is a type of online advertising and marketing where advertisers pay a fee each time a person clicks on their advertisement. It’s a popular digital advertising method used to attract more traffic to websites and make merchandise, services, or brands more visible like Antraajaal. In a...
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Why Do You Need A Digital Marketing Agency ?
Digital Marketing Agency Digital Marketing Agency connects with their customers online through various mediums like omnichannel marketing, multichannel marketing, or single-channel marketing. Through multi-channel and single-channel marketing, agencies deal with customers in one or multiple channels such as websites, blogs, emails, and social media. Omnichannel marketing is defined as providing a consistent customer experience across...
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Guerrilla Marketing
What Is Guerrilla Marketing? In the world of marketing companies use Guerilla marketing to promote their brands. It is a cost-efficient marketing technique used by companies. Using unconventional elements like humor, elements of surprise, and shock value to catch the attention of the audience. This way business can stand apart from the rest of their...
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Brands named after people
Branding is a complex process that involves creating a unique and memorable identity for a company. One popular approach is to name a brand after a person. This can help to make the brand more relatable to consumers. Brands named after people can also evoke positive associations with the namesake, such as their values, achievements, or...
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Mapping The Success of Brands Named After Place
When it comes to branding, companies often seek unique and memorable names that can resonate with their target audience. These places can be cities, states, famous buildings, or even whole regions. This way, Brands Named After Place the company’s name is connected to a specific location, and it helps people recognize and remember the brand...
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Technical SEO
What Is Technical SEO? Technical SEO is the process of optimizing a website for search engines by making it easier for search engines to crawl and index the website’s pages. This can be done by various methods like submitting a sitemap to Google, creating an SEO-friendly site structure, improving the website’s speed, making the website...
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Off-Page SEO - Drive Traffic Like A Pro
What Do You Mean Off-Page SEO? Off-Page SEO refers to actions taken away from a website with the goal of improving its search engine rankings. Building backlinks, promoting branded searches, and boosting social media engagement and shares are all examples of off-page SEO strategies. This is also known as link building tactic.  Why Is Off-Page...
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Conversion Rate Optimization - Revealing The Brutal Truth
What Is Conversion Rate Optimization?   Conversion rate optimization is the process of enhancing the effectiveness and efficiency of a website, landing page, or marketing campaign to increase the percentage of visitors who takes desired action such as purchase, booking an appointment, subscribe, or filling out a form. Based on the company’s desired goal. It involves...
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7 Things To Avoid In Digital Marketing Interview
Things To Avoid In Digital Marketing Interview Digital marketing is constantly evolving with everyday emerging new tools and technology. Therefore, companies are looking to hire digital marketing professionals with great abilities and adaptability to learn more. To differentiate yourself from the competition, it’s crucial to prepare yourself for your digital marketing interview and avoid common...
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Does The Skyscraper Technique Really Work?
What Is Skyscraper Technique? Digital marketing has transformed the way businesses establish connections with their intended audience. In this evolving landscape, staying ahead of the competition requires innovative strategies and techniques. One such approach that has gained significant attention is the Skyscraper Technique. It was developed by Brian Dean of Backlinko in 2015. Even if...
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Decoding Social Media Algorithms For Maximum Engagement Impact of AI In Digital Marketing In 2023 Email Marketing Tips & Tricks For 2023 Geo-Targeting – Target The Right Audience AIDA Model – Captivating Audiences From Attention To Action Performance Marketing – Tracking Conversions And Scaling Rich Snippets – A Guide to Enhanced Search Results What Is Content Delivery Network And How It Works? Future Of Digital Marketing Emerging Technologies And Trends Impact of Voice Search On SEO – Antraajaal