Best Free SEO Tools
The year 2020 has been one of the losses, in India mainly. According to the ministry of statistics, India’s growth in the fourth quarter of the challenging year 2020 went down to 3.1%. Plunging into a recession in decades, India will struggle to recover from slumps. Due to the spread of the covid19 pandemic, there were many restrictions imposed on going out and working in the offices; there has been an impact on the economic crisis where the services sectors have suffered a double-digit decline. It has been said that India’s economy has a difficult path ahead because of the absence of a comprehensive fiscal response.
This rapid outbreak of COVID has also created financial and operational challenges for Indian businesses. Due to COVID, approximately 71.31% of the companies dealt with loss in cash flows, with the manufacturing sector being the worst hit. Additionally, delay and cancellation of projects have also been a significant cause of concern.
Eventually, according to you, we all try our best to find another road to success and betterment when things are not happening. As businesses have faced operational challenges due to COVID, today everyone is online, forgetting the traditional marketing, all have come up with digital marketing. It is no secret that the internet is of great help to many.
Nearly 30 crore Indians own a smartphone as smartphones are always connected to the internet; it is easy to browse and find anything on the internet. And this is the reason that we all are choosing the most effective asset called digital marketing which allows your business to have an opportunity to grow in a very cost-effective manner. However, to give your business the right image among your customers and competitors, it essential for your website to be ranked. This is why we need SEO Services in INDIA to increase website visibility to be ranked better in every search engine.
But the question is,
What is SEO?
SEO is a creative technique introduced recently in India to help businesses and small start-ups to increase more traffic on websites. In India, it has been believed that it is important to develop SEO-friendly websites to attract more visitors and have the best ranking in order to be successful in the market full of competitors. Recently latest tools were considered to do SEO in order to have competitive growth.
Some of the best SEO tools that will be adopted or already adopted are-
1. MOZ Local
The most helpful tool in terms of presenting your small start-up online, Moz local revolves around giving simple management on the basis of location. It will help your small start-up by providing you with a specific list of search engines and interesting applications that will attract valuable customers.
It is considered to play a very diverse and unique role in the market of SEO. With the help of the Google Ads Keyword Planner tool, one will be able to find valuable customers and audiences. Which will in return increase traffic on your website of small start-ups? The tool can also be used to find out the subject which is connected to your business followed by inventing a web page for the same. It will also help by providing a variety of keywords and will give you the keywords which are stronger in the comparison of what your competitors are using.
SEMrush tool is helpful for those who are doing business on a small scale or for the people who have just started their small start-ups. It has been defined as the perfect choice for small startups as it can solve any problem and it can do anything g starting from tracking the rank of your website to keyword research which is unique and different. With the help of SEMrush, one can easily identify better keywords that are useful. After the 30 days trial of using this tool, one has to pay for this advantage of using SEMrush. The SEMrush tool also provides facilities like data visualization, backlink tracking along with SEO on-page checker.
4. MOZ Pro
The MOZ Pro another name is A absolute SEO toolkit as it is meant to be a complete guide. Starting from providing a ranking of search engines and optimization. It also helps one in visualization and research of keywords. It also avoids the risk of broken links and slow loading time. With the help of auditing the website, it also helps in creating custom reports.
With the auditing quality, this Tool is really good with technicality. It also gives knowledge on details like a description of the website, broken links number of pages there on the website.
Not only this, it is made for people who are experienced in digital marketing and have knowledge of running a business.
Adopting an SEO for the website will not only increase the website traffic in India but also increase the qualified traffic, this is the reason that some tools should be adopted in order to lead the business towards growth and development. As SEO strategies are comparatively cheaper than other methods of digital marketing with a return on investment, it is easier to look for tools that are useful. Some of the tools listed above are adopted by SEO Company in Chandigarh and used by SEO experts to make things easier and at the same time much productive.